General Studies IIDevelopment ProcessesGOVERNANCE

Swasth Nari Sashakt Parivar Abhiyaan (SNSPA)

Swasth Nari Sashakt Parivar Abhiyaan (SNSPA)

Introduction and Overview

The Swasth Nari Sashakt Parivar Abhiyaan (SNSPA) is a landmark health initiative launched jointly by the Ministry of Health and Family Welfare (MoHFW) and the Ministry of Women and Child Development (MoWCD). This campaign is designed as a Jan Bhagidaari Abhiyaan (people’s participation campaign) that aims to strengthen healthcare services for women and children across India, with particular emphasis on improving access, quality care, and health awareness.

Timeline and Launch

The campaign was inaugurated on September 17, 2025, by Prime Minister Narendra Modi on his 75th birthday, symbolically aligning with his vision for empowered communities. The Abhiyaan runs until Gandhi Jayanti on October 2, 2025, making it a focused 16-day intensive health outreach program.

Scale and Scope

SNSPA represents the largest ever health outreach for women and children in the country, organizing more than one lakh health camps across India. These health camps are strategically located at:

  • Ayushman Arogya Mandirs

  • Community Health Centres

  • Other healthcare facilities

  • Anganwadis

Key Objectives

1. Enhance Women’s Health Through Comprehensive Screening and Services

The campaign prioritizes women’s health by providing comprehensive health screenings tailored to their specific needs. The screening services include:

  • Dermatological concerns

  • Hypertension

  • Anaemia

  • Reproductive health issues

  • Breast and cervical cancer

  • Diabetes

  • Tuberculosis (TB)

  • Sickle cell disease (SCD) with specialized counselling in tribal areas

The initiative involves medical specialists including gynaecologists, surgeons, and dentists, supported by district hospitals, to ensure accurate diagnosis and comprehensive follow-up care.

2. Promote Family Well-Being via Maternal and Child Care

SNSPA focuses extensively on maternal and child care to strengthen overall family well-being, integrating with existing initiatives like Poshan 2.0. Key services include:

  • Antenatal care (ANC) check-ups

  • Counselling services

  • Distribution of Mother and Child Protection (MCP) cards to monitor health progress

  • Immunization services for pregnant women and children conducted through Anganwadis and health centres

3. Foster Behaviour Changes Through Education

The Abhiyaan drives behavioral change by educating communities on essential health issues:

  • Menstrual hygiene

  • Balanced nutrition

  • Overall wellness

  • Breaking health-related taboos

  • Promoting hygiene practices

Educational programs are conducted through workshops and awareness programs at Anganwadis during Poshan Maah, facilitated by healthcare workers and community leaders.

4. Encourage Community Participation and Public Awareness

SNSPA fosters community participation through its Jan Bhagidaari approach, encouraging involvement from:

  • Private hospitals

  • Local leaders

  • Citizens

  • Nikshay Mitra volunteers

Implementation Strategy

The campaign employs a multi-faceted implementation approach:

1. Nationwide Health Camps with Real-Time Monitoring

Health camps are established across the country with systems for real-time monitoring of progress and outcomes.

2. Healthcare Worker Accountability via Self-Verification

Healthcare workers are held accountable through self-verification mechanisms to ensure quality service delivery.

3. Multi-Platform Outreach for Awareness

The campaign utilizes various platforms and media channels for comprehensive public awareness and outreach.

4. Volunteer and Nikshay Mitra Engagement

Community volunteers and Nikshay Mitras are actively engaged to support the campaign’s objectives and ensure community-level participation.

Strategic Alignment with Existing Schemes

SNSPA is strategically aligned with several existing government schemes and initiatives:

  • Mission Shakti (women’s safety and empowerment)

  • Poshan 2.0 (combating malnutrition among women and children)

  • Swachh Bharat Abhiyaan (building on health and sanitation momentum)

Related Government Schemes

The campaign complements other maternal and child health schemes:

  • Janani Shishu Suraksha Karyakram (JSSK)

  • Janani Suraksha Yojana (JSY)

  • Surakshit Matritva Aashwasan (SUMAN)

  • Mission Indradhanush

  • Pradhan Mantri Surakshit Matritva Abhiyan (PMSMA)

  • Pradhan Mantri Matru Vandana Yojana (PMMVY)

  • Suposhit Gram Panchayat Abhiyaan

Expected Impact and Outcomes

1. Enhanced Health Metrics

The campaign aims to improve overall health indicators for women and children through early detection and treatment of health conditions.

2. Increased Awareness of Hygiene and Wellness

Educational components are expected to significantly increase awareness about health, hygiene, and wellness practices among target populations.

3. Expanded Healthcare Access in Underserved Regions

The extensive network of health camps aims to reach underserved urban, rural, and tribal areas, expanding healthcare access.

4. Reduction in Maternal and Child Mortality

Through comprehensive maternal and child care services, the campaign aims to contribute to reducing maternal and child mortality rates.

Connection to National Vision

The Swasth Nari Sashakt Parivar Abhiyaan represents a significant step in India’s journey towards Viksit Bharat 2047, positioning women’s health and family empowerment at the heart of national development. The campaign builds on the success of flagship programs like Swachh Bharat Abhiyaan, Mission Shakti, and Poshan 2.0, demonstrating the government’s commitment to inclusive development.

By integrating comprehensive screenings, maternal and child care services, behavioral education, and community-driven initiatives, SNSPA addresses critical gaps in healthcare access and awareness while fostering sustainable behavioral changes across urban, rural, and tribal areas. The campaign empowers women as catalysts for change and lays the foundation for healthier, stronger families that drive India’s transformative growth.

Source: PIB 1 ; PIB 2

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